Monday, May 30, 2011

From certainty to confidence

A corporation can hold several meetings and double check all the measurements and reports to get to a place of certainty in their sustainability practice - but does that bring confidence?  Confidence is when the organization really believes in what they are doing and does not look at the future as a threat.  Many companies are still dealing with their sustainability practice as a  - make sure - or - ensure - practice instead of building the practice for confidence.  So what instills confidence?  Consistent tracking and a system of alerts and monitors goes a long way to achieving confidence.  Those can not be accomplished with excel spread sheets and setting up watch dogs in the organization since people fail and excel is problematic on many fronts.  Connecting sustainability data into an automated system and establishing key performance metrics that align with corporate goals is the only way to move from certainty to confidence.  The most sustainable companies in the world have done the work to white board out their sustainability practice and deploy a software solution to bring it all together.  The good news is that the process is less daunting and expensive than many may perceive.  Furthermore, the return on investment can be calculated up front.  If you are in the drivers seat of a sustainability practice now is the time to bring it all together with a software solution so that you can take you vacation this summer - with confidence that they system is working for you - instead of you working for the system.

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